Art is a generic term used for lettering, drawings and pictures. A logo is a
distinctive company or association’s signature or trademark, such as the “swish”
Before anything gets printed, embroidered or personalized, the “art” needs to
be established. Even a job as simple as having the word “Staff” printed on a
shirt has to start in the art department.
Whether you give us a rough pencil sketch or a black and white image we can
get the job done. Art is billed at $ 50.00 per hour.
CAMERA READY ART
All art should be black and white line art. Art should be adjusted to desired imprint size. Be sure to specify the size the art is to be printed. WHEN AT ALL POSSIBLE PLEASE MAIL OR FAX A COPY OF THE ART AS WELL.
NOT CONSIDERED CAMERA READY ART
Though we can use certain files to view your images they are not considered camera ready art: Word files, JPGs, TIFs and BMP files
ART FOR SCREENING
We can not stress enough the importance of clean art. Rough lines and smudged colors are only going to get worse as we progress in the screenprinting process. Ideally art is a crisp, black and white image on white paper or better yet a high-resolution (300dpi or more) computer graphic. Using a high quality image the art department can change an image’s size, add or subtract elements and chose print colors for different parts of the design.
SCREEN PRINT FORMATS
• Most files must be 300 dpi at actual print size
• Pocket logos or left chest are usually 3″ to 4″ square
• Back or front logos are generally 12″ to 14″ square
Convert all text to outlines, (Select type, go to TYPE menu “Create Outlines”)
Convert all text to curves, (Select ARRANGE menu ” Convert to curves”)
We accept and can work with files ending in: .jpg, .ai, .eps, tiff and .bmp. but there will be an art charge incurred.
When at all possible we like to have a HARD COPY of the artwork as well. We do not have every font available. You can include font files (save fonts to “outlines”) with your art or we will match it as close as possible.
ART FOR EMBROIDERY
If you choose a “stock” design, we have 10,000 in stock, we can personalize it with your lettering; no additional artwork is necessary.
If a custom logo is being digitized, the artwork required is similar to that for screening. The digitizer uses the original image to “trace” the design and create the area for the stitches.
FOR EMBROIDERY FORMAT FILES, please send .TIF, .BMP, .JPG or Illustrator art files.
ART FOR HEAT PRESSING
The art for heat pressing is less restrictive. You can email most designs, we can scan art, photos, postcards, signatures, or originals to create a personalized design. We can add lettering to your art to personalize it as well. We also have a book in our offices with over 600,000 images to choose from.
ART FOR PROMOTIONAL PRODUCTS
The art needed for promotional products is similar to screenprinting art and often needs high-resolution art. There is usually an added restriction of imprint size. You must get the dimensions from us if you are setting up the art. FOR EXAMPLE, the
print size on the barrel of a pen would be less than 1″ high and 2″ long, so keep in mind the size of the item when thinking about the information you want to include. We can also set it up for you at the size you need and send you a visual.
ALL ART SHOULD BE EMAILED TO:
When emailing art please compress the files, if at all possible, we use the WIN ZIP program. Please send each file under a separate subject name, preferable the name of your company and the designation of where it will be on the garment.
Also in the body of the email please put your name and a phone number where you can be reached.
We also accept disc art: CD, floppy’s, flash cards/drives.
We can not stress enough the importance of GOOD QUALITY art. The resolution should be 300 DPI at full size if possible, because the lower the resolution the poorer the quality when reproduced.
AGAIN WE CAN NOT STRESS ENOUGH THE CLEANER THE ART THE BETTER THE DESIGN WILL
BE. WE CAN CLEAN ART UP FOR A FEE.
If you have any questions please don’t hesitant to call for assistance.
IF YOU EMAIL PLEASE ENCLOSE A PHONE NUMBER WHERE WE CAN REACH YOU.